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I Got A Refund From Destiny!

Written by Brown Shuga from the blog SHUGAS BLOGIWOOD on 03 Dec 2007
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Okay, really now...I was only joking...honestly, it was just a joke Khanyi. (yeah right). hehehehe.

On the 1st of November I wrote an article about Khanyi Dhlomo's new magazine, Destiny and titled it "I WANT MY TURN ON GENERATION"
Well, after reading all your replies to the article and seeing that some of you believed I had done a great job marketing the mag, I sent Khanyi Dhlomo an email with "Refund On Destiny" as the subject. I basically said that I wanted a refund coz I thought I'd earned it and gave her a link to the article.
So today, a month after I sent her the email, (maybe she was waiting for the final sales figures :) I got an email from her asking for my details so they could send me a 6 months free subscription to Destiny!
Ain't that just cute?

Those are the kind of people whose businesses succeed! The kind who understand the power of TVSA....oops, meant the power of Marketing & Publicity!
Thanks to Khanyi for the kind gesture, it means a lot to me because I really just wrote the article truthfully and not because I expected anything in return.
Okay, maybe I did expect something by sending that email. I wanted her to know that there is a website called TVSA and I guess that was accomplished.

Heheheh next time I talk about "my readers" I'll be sure to mention that Khanyi Dhlomo is one of them, ummm...we actually have something in common Khanyi, something to do with a West African country :)

My whole interest in the mag was sparked by my love for Generations (even though I don't watch it anymore) so Khanyi's response got me thinking.....

TVSA has such a diverse and wide range of readers. We have all races, all ages and all these people are employed. The mere fact that they have internet access means that they are doing "not so junior" kinda jobs. I may be wrong but "data capturers" and junior clerks in my company don't have internet access, (why should they?) so why are advertisers not flocking here?

Our readers spend more time on TVSA than they do watching TV so why pay R100 000 per second during Generations when you can spend way less than that on TVSA? Okay, maybe not a fair question coz even though the site reaches a large number of readers per day, we cannot compare those figures to Generations but y'all get my point!!! I hope!

Okay, according to my "observations", the majority of readers here are women (the biggest shoppers in the world), SABC 1 viewers, people who are between the ages 21 - 35 and I know SABC 1's target starts a bit lower than that but I'm talking youngsters (mostly graduates) who are passionate about life (not just gossip and relationships), young professionals who love fashion, cars and fancy gadgets...and we allow them to spend the whole day talking about silly "Did you Know's" (Sorry TDC & mabloggers, I'm merely stressing a point), instead of your products/programmes?

Okay, I could stop with the TV channels but let me push it to the Radio stations too....Metro FM, since running your website is such a problem, why not use TVSA to get them tuned in for your "competitions" and stuff? There's only so much that FB can do but here people still get to keep that "anonymity" (hello Nonny), that they so treasure and with that anonymity comes the most brutally honest comments you can get!
Am I talking nonsense?? (If the answer to this is yes then please vumela ngaphakathi!)

Big Up to SABC 3 for that Jericho banner up there...if it weren't for the ad on TVSA, I would not have bothered with watching that programme, neither would I have known what Heroes is. (Which reminds me: Cloud9, you owe me something!)

Okay, I've kinda deviated from the original message but what I meant to say is, thank you to Khanyi for the 6 MONTHS FREE SUBCRIPTION to DESTINY , advertisers wake the hell up and yeah, TVSA Rocks!!

So yeah, if anybody out there has anything "free" to give me, like a role in Generations or something...be free to holla @ yo gal!!!
brownshuga at tvsa dot co dot za.

32 Comments

Brown Shuga
03 Dec 2007 12:39

Sorry Dee but I'm deleting your response coz that is gonna be the focus of everyone...I cannot have that my friend, must just understand...haikhona, I will call you to apologize hahahahahahah

mayo
03 Dec 2007 13:04

he he he unjalo ke wena swekile nice article girl although u need to let them give us 10% off kaloku!! he i still want to digest this and coming back nempendulo!!

mayo
03 Dec 2007 13:15

oh sisi out with it,, yintoni le icommon nawe no Sis Khanyi that has to do with i west africa love,, hayi ungandothusi!!

Dee
03 Dec 2007 13:17

Sana I actually gave you permission to delete it before I could see ukuthi you actually deleted it.....hihihi....sorry sana! .......I still want that apology call though!!!!...LOL

Brown Shuga
03 Dec 2007 13:23

Hello Mayoyo sthandwa sam!! Akukho nto wethu...it's just me and my "publicity stunts" hehehehe
I'm coming to Cape town next weekend...I'm coming for real this time!!!

mayo
03 Dec 2007 14:02

I WILL BELIEVE WHEN I SEE IT U DO HAVE MY NO!!

Brown Shuga
03 Dec 2007 14:06

LOL! ye cape town people of little faith!!! I was expecting something like that hahahahahah

WhiteSockGirl
03 Dec 2007 14:25

I bought the magazine because of you article and I am going to wait for your next review before I am going to buy the next one. You are mos getting it for free and now you can you tell us if it is worth buying. Every month... can you imagine all the freebies that may be waiting for you... hehehe

sweetie my baby
03 Dec 2007 21:51

shuga shuga, you're such an operator! congrats on the freebies, tho! and hope advertisers heed your call - but they're a slow bunch here in S.A, let's face it - they took forever to really appreciate the power of the black rand, i think it'll be another 5 years before they get what the internets really about.... (*sigh*)

but onto more juicy topics.... west africa, huh???????????? i love your life.....

Renegade
04 Dec 2007 00:03

Shuga wena uyadlala, wena u wanted a refund only, and Ms Dlomo offers u six months subscription...?Lol. But you deserve, after reading your article, i almost brought it(i kept forgetting to buy it when i was at a shop), bt the intention was definetly there.

Now, about the advertising...mina I've always wondered how much readership this site has, coz it has almost 10000 members, but that is no reflection on the readership. Also, how aware are TV and radio stations of the site and its possible impact?

But then again, I dislike nothing more that a website full of advertising cluttering the pages, so maybe its somewhat a good thing that they not all flocking here just yet.

pullie
04 Dec 2007 00:29

@ Renegade.......But then again, I dislike nothing more that a website full of advertising cluttering the pages, so maybe its somewhat a good thing that they not all flocking here just yet.
hahahahahaha.............!!!

PrettyPree
04 Dec 2007 00:33

All the reasons why I like this Khanyi woman. She also understand customer service. Well done Shuga!!!

belz
04 Dec 2007 00:48

You deserve the free mag, yho im sure uKhanyi uthe, hayi ke makunguloShuga wakhona, i beta give her the free sub b4 akhuluma kabi ngami kulamabloggers, i wish tvsa would get us cards, so that when we get to some places and flash them we get discounts,viva tvsa,viva.

Msoe
04 Dec 2007 01:34

Guys how do TVSA market itself? I mean do they only depend on the word of mouth? I came across this site accidentally and loved it also I am a bit enxious that there are no ad's here, while else like Shuga said the people who log on to it are employed (most of them except sponono hihihi) but seriously, thina we are woman and we spend. I wouldnt mind buying my favourate cd's here, or stuff for my MP4 and probably shoes and bags. So i say BIG UP to TVSA coz it rocks!!!

Toxic
04 Dec 2007 02:00

I've always SUSPECTED you were a go getter!!!! Dee ubutheni vele that got deleted??

Toodecent
04 Dec 2007 04:23

....Metro FM, since running your website is such a problem>>> Metro fm's website should go live on the 7th of December which is this coming Friday. Not sure if it will but if it happens....remember where you heard it first...?
...... TVSA baby......

Baby-A
04 Dec 2007 04:26

Now that's what i call knowing business. I'm also on a 6month subscription of True Love... Ok, i didnt do marketing for them.

All i did was complain about a copy that didn't have all the pages. It was short of about 20 pages.. i mean i didnt have my horoscopes and the Generations review.

SO i made a call and they said they'll send me the correct copy. Next thing when i check the post, the copy's there plus a letter of subscription. How nice...

The following month Cosmolitan had the 101 sex positions booklet. The copy i bought didnt have the that booklet. I made that call again, hoping to score another supscription, checked the post everyday.. and all i got was "the booklet"

zozozo
04 Dec 2007 04:34

The following month Cosmolitan had the 101 sex positions booklet. The copy i bought didnt have the that booklet. I made that call again, hoping to score another supscription, checked the post everyday.. and all i got was "the booklet"

LOL @ BABY-A - U black like that..............ha ha ha!

J-Girl
04 Dec 2007 04:44

BS, way to go, I will also be on that list waiting for your review b4 I go and get it but I did find it very interesting so may just buy it before you get yours, but I will wait for the review. U must promise to do if for all these months you'll be getting the mag for free

ada_flo
04 Dec 2007 04:56

Please guys who owns TVSA, is it Brown Shuga or someone else, Brown Shuga is really making things happen on this site. And pardon me for asking this silly question, is Brown Shuga a he or a she?

I got this tvsa site from Isidingo website, am a fan there. And since then, am hooked.

I was sooooooooo surprised to see "Destiny Magazine" in a shop in my country Nigeria and I grabbed it as if it was going to disappear any moment from the shop, but I haven't found True Love SA in any of the shops I've visited and patronised, strange.

ada_flo
04 Dec 2007 05:00

Tell me brown shuga, why did you stop watching generation soap?

Toodecent
04 Dec 2007 05:03

ada_flo
TVSA is owned by Luke and Tashi Tagg. Brown Shuga is a fabulous she TVSA 's finest celebrity gal. Mara yazi they say leaders are born but lana ngathi they are made....You go gal...!

Msoe
04 Dec 2007 05:13

YEBO TDC!!!TRUE MY BROTHER, VERY MUCH STRU!

mathata
04 Dec 2007 08:21

This ad is boring, i wonder where is sis dolly

haleboner
04 Dec 2007 09:42

Lucky you dear, so I am sure you know exactly what the free magazine means dear. I agree with WhiteSockGirl the fact that you are going to be getting the magazine for free means that you must keep us posted so that we can buy too. Khanyi is actually a nice person, I hope some advertisers learn from her.

lorrelai
04 Dec 2007 09:49

6 months FREE subscription!!! you lucky you!
I'm so jealous you know.

Meme J
04 Dec 2007 09:52

Just love the age demographic I find myself in! Ha, ha.

lorrelai
04 Dec 2007 09:52

well done on another great article, it was a wonderful way for me to unwind after such a long day.
**just thinking** " I wonder uDee ebesithini kula reply yakhe" ...curiosity..

Beyonce
04 Dec 2007 10:50

what ad Mathata? he he he

Congrats Shugs... u deserve it gal

Cande
04 Dec 2007 13:57

Good gal.

Dee
05 Dec 2007 00:58

@Toxic & Lorrelai; she might just kill me if I say it here..again...hit me privately, i might just tell u gurls if i get her permission....lol....

tlalane
05 Dec 2007 08:23

Hi Ada!

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I Got A Refund From Destiny!

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