Rhythm City's losing it's beat.
The once very popular soapie has suffered a huge and dramatic viewership decline since the premiere of Skeem Saam in SABC1's new 18h30 soapie slot.
Skeem Saam premiered on Monday, 14 July and Rhythm City's ratings reeled and plummeted - by almost two million viewers.
Rhythm City's average ratings for:
Rhythm City went on to reclaim some traction once Skeem Saam settled in but it has never properly recovered. It currently averages about 1 million viewers less than it did before Skeem Saam.
Ratings in the week of 11 - 17 August (the latest figures published on TVSA):
Scandal! |
3,423,000 |
Skeem Saam |
3,115,000 |
Rhythm City |
2,422,000 |
The difference between Rhythm City now and then:
Final week of May: |
3,514,000 |
11 - 17 August 2014 |
2,422,000 |
Number of viewers less |
1,092,000 |
Percentage less |
31% |
Things are so bad the soapie's lost their omnibus on e.tv to Scandal!
The Rhythm City omnibus is being dropped from e.tv on Saturdays as from this Saturday (6 September). A
Scandal! omnibus takes over instead, at 09h30.
e.tv hasn't said that the change is because of Rhythm City's ratings but we assume it must be. The Rhythm City omnibus moves to eKasi+ on OpenView HD - on Sundays at 09h00.